> ## Documentation Index
> Fetch the complete documentation index at: https://docs.sellergen.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Targeting

> The Targeting table shows all keywords and product targets across your store. Adjust bids and manage status in bulk.

The Targeting table is a store-wide view of every keyword and product target across all campaigns and ad groups. Find and act on underperforming or high-opportunity targets without drilling into individual campaigns.

## Bulk bid adjustments

Select targets and adjust bids in bulk: choose increase or decrease, fixed amount or percentage, and enter the value. The preview shows before and after bids for each selected target before you confirm.

## Status changes

Enable, pause, or archive a selection of targets in one operation.

## Adam's recommendations

Adam surfaces bid recommendations for individual targets based on performance over a rolling window. Recommendations appear in the Recommendations drawer from the Campaigns header.